Niche Product Reviews Blog

You’re at a party. Someone asks you what you do. You say, “I sell ebooks online.”

Silence. Blank stares. Maybe a few follow-up questions from brave people. But even if you explain what you do, they probably won’t even remember you the next day.

The next time you have to engage in small talk with people you don’t know, try this: Tell them you’re an author.

“Wow,” they’ll say, “Did you write anything I’d know about?” And they’ll be dually impressed. They might even tell their friends they met an author at a party.

That’s because people have a tendency to automatically respect authors. When you say you’re an author, you get instant credibility and are pegged as an expert. People assume you’re smart and an authority on the subject. Your prospects are no different, which is why you should get a book into print if you want to establish yourself as an expert in your niche.

There are two ways to get your book into print:

1. Self publish your book. The most common way to do this is to use a print-on-demand publisher who’s set up to print one book and ship it to your buyer (or print a hundred copies if you want to sell them locally).

2. Get published. There are plenty of publishing houses to choose from, although some of them are barely a step above vanity publishers. If you want to get pegged with the expert label, then you’ll need to get published with a well-known publisher.

Fortunately, it’s a little easier to get a nonfiction book published (as opposed to trying to be the next J.K. Rowling or Steven King). But this doesn’t mean it’s a walk in the park. You’ll need to:

* Research publishers to put together a list of those who are good fits for your subject.

* Create a query (proposal) that lets publishers know why your book will sell, and why you’re the best one to write it. In some cases, your preferred publisher may only accept submissions from agents, in which case you’ll need to get an agent first.

TIP: In some cases, self-publishing a book shows publishers that your book is popular, which can help you land a publishing contract.

Naturally, this is just one way to establish yourself as an expert in your niche. There are plenty of other tactics you can use – some of which will give you expert level status almost instantly! [[Click here]] to get your hands on the complete strategy…

If Twitter.com was around during Gandhi’s time, Martin Luther King’s time or even during Hitler’s hey day, you can bet these leaders would have used it to develop a massive online following. They missed out – but you’re fortunate to have access to this amazing tool.

Basically, Twitter.com is a social media site. Specifically, it’s a micro-blogging site that allows you to keep in contact with others using 140-character posts. Some people use it to keep in touch with friends.

But you can use it to find people in your niche, develop a following (AKA a list of contacts), and develop a good business relationship with your followers. In addition, you’ll also be able to position yourself as an expert in your niche, drive traffic to your newsletter list and even find prospective joint venture partners.

Here’s how:

* Join Twitter.com and fill out your profile. Be sure to let people know a little about you and your interests (so they can decide whether they want to follow you on the site). Use your real name (or pen name), picture and include your website link.

* Create a few posts. Start off by “tweeting” (posting) about things that will interest your target market. Don’t post promotional links just yet. Instead, just make a few good contributions so your page doesn’t look so barren.

* Find people in your niche. Your next step is to develop your list of followers. Obviously, you should blog about your Twitter profile, mention it to your newsletter list, and include your Twitter link as part of your forum signature lines.

Next, you can seek out other people on Twitter by clicking on the “Find People” link. Best way to find those of like minds is by searching for a single keyword related to your niche. When you find people in your niche, click the “follow” link – you’ll find a good percentage of people will follow you back.

Once you’ve found a few people in your niche, then you can uncover even more by following the people who are following them. In particular, be sure to follow those who have large followings and are active on the site.

Your list of followers will grow virally, as people will find you through their contacts.

* Connect and tweet. Finally, start Twittering. Tweet (post) interesting bits of wisdom, tips, advice and links to articles. Occasionally you can post a link to a product. And always, connect personally and develop relationships with some of your followers by personally using the reply-to and direct message features.

Using Twitter is just one way to help establish yourself as a respected expert in your niche. To get your hands on an entire strategy that will turn you into the niche guru, check [[Niche Expert Secrets]] out!

If you want to rake in a nice fortune in your niche, then you need to establish yourself as an expert on the topic. And in order to do this successfully, you must give serious thought to your name and how you’re using it to brand yourself.

If you want to rake in a nice fortune in your niche, then you need to establish yourself as an expert on the topic. And in order to do this successfully, you must give serious thought to your name and how you’re using it to brand yourself.

It sounds pretty simple, right? And maybe taking more than a minute to think about what name you’re using in your niche sounds like you spent a minute and 45 seconds too long giving it consideration. But that would be mistake.

Here are the three issues you need to consider:

1) Be consistent.

If you want to position yourself as an expert, then part of what you’re doing is building brand recognition for your name. But if you don’t use a consistent name in the niche, then you’re not doing yourself any favors.

This means you should use your real name as your username on blogs, forums and other social media or membership sites that you frequent.

Also, all content you publish should use the same name. Don’t go by your first and last name on one article and then later use just a first initial and a last name on a different article, as your prospects are unlikely to connect that you’re the author of both articles.

2) Associate a slogan to your name.

You can help people remember you and your name by branding it with a slogan. For example, “Bill Gates, The Software Guru.”

3) Use different names in different niches.

Finally, you should use different pen names across different niches. That’s because you don’t want the members of your Christian singles site to search for your name and stumble on your poker sites.

Once you work on total niche domination, the above three tips will help ensure you employ a good branding strategy. But that just leaves one question: How do you dominate your niche?

The answer:

Position yourself as the ultimate authority in your niche. And you can discover these positioning and niche domination secrets at [[Niche Expert Secrets]].